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And with the launch of our new Summa Health brand, we’ve The logo is a symbol of the brand – a reminder of
made one of our most noticeable changes yet. Now, Summa all the change we’ve undergone and the positive
Health looks like it never has before. change yet to come, as well as a signal that
something special and unique is happening at
Visually, our new brand is a significant departure from the Summa Health. Our new logo:
Summa we’ve all grown used to. The change is fitting,
because the new Summa Health is not the same organization • Is powerful and dynamic
it once was. This new brand shows you that exciting things • Represents the unique continuum of care we provide
are happening at Summa.
at each stage of life
The new Summa Health brand represents an • Is designed to illustrate our forward momentum as
organization that is:
we embrace the changing landscape of healthcare
• United— We are always looking for new ways to connect. • Embodies the diversity of our employees and
• Ambitious— We are always looking a step ahead.
• Grounded— We are genuinely invested in the community. community
• Sincere— We develop authentic, trustworthy relationships. • Serves as a reminder of our collective passion for
The new Summa Health exists to improve the total health of making our region a healthier place
our community through coordinated care. We’re not only • Includes the coming together of many parts,
caring for you when you’re sick, but managing your care
when you’re well. We’re focused on improving outcomes, representing our promise to coordinate care and that
lowering costs and transforming the way healthcare is we are all part of the Summa Health brand
delivered in our region. We are moving healthcare from a • Consists of vibrant, healthy colors and movement,
business transaction to a relationship. which signify that good health is a journey and that
Summa Health is part of that journey
Likewise, the new Summa Health logo is powerful and
dynamic. It’s designed to illustrate our forward momentum
and the unique continuum of care we provide.
But our brand is more than just a logo. It embodies who we
are and what we stand for. It represents what we promise to
our communities and what people think and feel when they
interact with us. It is both prescriptive and inspirational.
Ultimately, our brand represents a promise. It’s a promise that
says things are different here at Summa, and that we’re ready
to partner with you on your journey toward better health.
Together, we will improve the health of our community.
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